How to handle the 'R' word

RECALLS. No one enjoys them, but they are a fact of life. Harley has them, Ducati has them, KTM has them. Every manufacturer at one time or another has had or will have them. But you need to know how to deal with them.

What follows is by no means legal advice, so always adhere to the guidance of your attorney and OEM. But from a customer service and a sales perspective, here are some dos and don’ts when working with customers who bring up the 'R' word.